Building Mobile Apps & Websites for Founders & Small Businesses

We combine US-based project managers & talented global developers
to bring your idea to life without compromising on quality or value.
MobileAppDevelopment

Mobile App Development

Problem-Focused Design

We help align your vision with the problem that currently exists in the market. A critical mistake many founders make is falling in love with their products instead of the problem. We are here to ensure that doesn’t happen. Whether you have a simple idea or an extremely complex one, our team at FA can handle it.

MobileAppProgrammingLanguages

Web Development & Design

User-Driven Development

The design may sound simple, but we live in a world where consumers make decisions in microseconds. You need a partner who understands the psychology behind why people use products. Our team at FA focuses early on to ensure we keep the user as the focal point for the project.

WebAppProgrammingLanguages
SoftwareDeveloperSittingIcon

Our Work

Too many times a development team never crosses the finish line because of challenges faced along the way. Our focus during development is to ensure every project of ours goes live and launches.

TEAM MEMBERS

PAST PROJECTS

LAUNCHED PROJECTS

%

previous arrowprevious arrow
Napp
NappMobileAppBackground
NAPP

It's #napptime! Napp brings instant and trustworthy childcare to your fingertips. Currently available in Baltimore and surrounding areas, Napp uses your Facebook and contact connections to show you locally vetted and top-rated sitters in our network so you can book them FAST!

IT'S #NAPPTIME!

GooglePlayDownload
iOSDownload
Heading layer
ThinkEngageThriveBackground
THINK.
ENGAGE.THRIVE

Philip Masiello is the founder of Hound Dog Digital Marketing Agency, one of the fastest growing marketing agencies in the nation. Mr. Masiello is renowned as one of the innovators of modern semantic SEO and content-driven marketing. He is also well-known for his entrepreneurial talent, having launched five unique international brands since the age of 25.

audience
AudienceBackground
AUDIENCE

Website that make handwritten mail easy, scalable and consistently beautiful. We built a platform combining the touch of human illustrators with the efficiency of handwriting robots. Our machines hold real pens and write with precise pressure, slant and flow. They mimic the nuances of the human hand, rendering your personalized message in a font style you choose that fits your brand and personality.

Knitrino
knitrino
KNITRINO

Much like a magazine, Knitrino publishs new patterns from indie designers that are available exclusively through the Knitrino mobile app. We heard repeatedly that knitters had difficulty find high quality designs when searching through millions of patterns. Every Knitrino pattern, collection, and yarn is thoughtfully selected for you.

GooglePlayDownload
iOSDownload
RAINN
knitrino
RAINN

The RAINN app gives survivors of sexual violence and their loved ones access to support, self-care tools, and information to help manage the short- and long-term effects of sexual violence. Weither you are looking to connect to the hotline via a phone call or chat support we are RAINN is here for you.

GooglePlayDownload
iOSDownload
next arrownext arrow
Napp
NappMobileAppBackground
NAPP

It's #napptime! Napp brings instant and trustworthy childcare to your fingertips. Currently available in Baltimore and surrounding areas, Napp uses your Facebook and contact connections to show you locally vetted and top-rated sitters in our network so you can book them FAST!
IT'S #NAPPTIME!

 GooglePlayDownload
iOSDownload
Heading layer
ThinkEngageThriveBackground
THINK.ENGAGE.THRIVE

Philip Masiello is the founder of Hound Dog Digital Marketing Agency, one of the fastest growing marketing agencies in the nation. Mr. Masiello is renowned as one of the innovators of modern semantic SEO and content-driven marketing. He is also well-known for his entrepreneurial talent, having launched five unique international brands since the age of 25.

audience
AudienceBackground
AUDIENCE

Website that make handwritten mail easy, scalable and consistently beautiful. We built a platform combining the touch of human illustrators with the efficiency of handwriting robots. Our machines hold real pens and write with precise pressure, slant and flow. They mimic the nuances of the human hand, rendering your personalized message in a font style you choose that fits your brand and personality.

knitrino
knitrino
KNITRINO

Much like a magazine, Knitrino publishs new patterns from indie designers that are available exclusively through the Knitrino mobile app. We heard repeatedly that knitters had difficulty find high quality designs when searching through millions of patterns. Every Knitrino pattern, collection, and yarn is thoughtfully selected for you.

GooglePlayDownload
iOSDownload
knitrino
knitrino
RAINN

The RAINN app gives survivors of sexual violence and their loved ones access to support, self-care tools, and information to help manage the short- and long-term effects of sexual violence. Weither you are looking to connect to the hotline via a phone call or chat support we are RAINN is here for you.

GooglePlayDownload
iOSDownload

Our Reviews

We pride ourselves on what our actual customers are saying about us. Feel free to find our past reviews on Google, Clutch, Good Firms, or one of the many software development review websites.

GoogleReviews
I run a web development company and partnered with FA on a project. They were very professional and the quality of the work was outstanding. Their development process was spot on and their expertise showed every step of the way.
Vincent

The BBS Agency

5.0 25 REVIEWS
ClutchReviews
The team consistently delivers high-quality features and fixes to the app, leading to a continued relationship. Professional and experienced, Founders Approach adapts to scope changes and hard budgets and timelines. Regular communication and expert insights contribute to a smooth workflow.
Claire

Napp Baby Sitting App

5.0 8 REVIEWS
GoodFirmsReviews
In my mind, they’re very authentic people who are open and honest and direct. The project managers do an excellent job of actually listening to what you’re trying to accomplish, exploring the boundaries of what’s possible, and coming back with the best solutions. They take feedback well, and really treat their clients as a part of the team.
Alison

Knitrino Mobile App

5.0 3 REVIEWS

Our Story

Dave & Phil started FA in the Fall of 2016 after receiving questions about how to build mobile apps from individuals in their network.

FAPhoto

As startup founders themselves, they had learned about the struggles of finding a dev team and building a product. When it came to launching their first mobile app, they quickly realized there was a huge disparity in the development world. US developers are insanely skilled but typically way out of reach for most small businesses like themselves. When it comes to outsourcing though, there’s a lot of fear, stress, and anxiety when it comes to finding the right team abroad. Because of their past experience interviewing international development teams, they realized a huge missing piece was adequate communication. By resolving some of those issues, they were able to identify very talented individuals abroad who had the same passion for learning and skill development as Dave and Phil. To this day our Hybrid team of US-based project managers coupled with global developer talent helps ensure Founders Approach can bring your idea to life without compromising on quality or value.

Our Thoughts

We are always about sharing knowledge at FA. We believe this world is a lot more exciting when great ideas are shared and we have the opportunity to learn from each other.

“The hardest step is the first one” – How to get started building your mobile app 📱 or website 💻

If you’re a first-time founder of a new technology company, congratulations! You’re taking the first step in building your dream and bringing your idea to life. Building a mobile app or website is

“Going 0-1” 🚀Upcoming Event with Philip DiMuro

You have an idea for a startup. Now what? Starting on your entrepreneurial journey can be an overwhelming decision, but can actually be more simple and straightforward than you think. Join this session and

“How to Work and Travel” ✈️🌎 – 7 Things I Learned While Working Remote in Costa Rica For A Month

This week is a little different. Instead of publishing another interview, I wanted to shake things up a bit. For those of you that don’t know, my wife and I lived and worked in Playa Negra, Costa Rica for

Time to Celebrate 🎉😄 FA Ranked as a Top “Near Shore” Development Companies

It’s always good to hear nice compliments especially when they come from a top development marketplace like Design Rush. https://www.designrush.com/agency/software-development/nearshore We agree w

FA Ranked as a Top Web Developers in Baltimore – Aww Don’t Make Us Blush 🥰

Sometimes in business, it’s really exciting when others take notice of your hard work. Hearing about the recent ranking of Founders Approach as a “Top Web Developers in Baltimore” by the team

The Ultimate Guide to Troubleshooting Mobile Apps or Website So You Can Stop Getting so Frustrated 💢😖

When you slow down and start troubleshooting mobile apps in a logical fashion you usually uncover that the issue was a lot more obvious than you originally expected. Computers are logical and follow specific

What We’ve Learned Over 2,000 Days Outsourcing 📍🗺️ Tips & Tricks

One question we get constantly at FA is how have you been able to find quality team members abroad while so many other people end up getting burned. After over 5 years outsourcing we thought this was a perfect

“Fixing Your Failures.” 😬 A System for Identifying the Critical Challenges Facing Your Startup

It’s no surprise to most founders that our chances of success are slim. We are not oblivious to the common understanding that if you are running a business… chances are that your startup will end up in

Non-Technical Founder? 6 Steps to Overcome the Technical Language Barrier! 🎯

So, you aren’t a developer. You don’t know a line of code from a line at the grocery store, but that’s fine. Terms like “Java” and “Swift” only pertain to coffee and

What is “The Lean Startup,” And How Will It Save You Thousands of 💸Dollars💸?

One of our top recommendations to any founders about how to get started building a mobile app or website is to read “The Lean Startup” by Eric Ries. This book that was highly influential in our

“How Do I Build a Mobile App?” The Question Countless Founders Ask Themselves 📱

When we first had the idea to build a mobile app back in 2014, similar to most people, we had no idea what we were doing. We used apps regularly ourselves, but we had no idea how those apps were created. That

Still Have Questions?

Feel free to reach out to us directly and we’ll be in touch